David Jaggard

A Paris resident since the early 1980s, David Jaggard is a copywriter, translator, composer, humorist and food fiend. Unfortunately, only the first two activities pay for the fifth. Between meals, and installments of C'est Ironique, he serves as sub-editor of the satire site The Big Jewel (thebigjewel.com) and occasionally performs as a standup comic in Paris.

Sign of the Weeque 15.10.14

October 12, 2014 | By David Jaggard | C'est Ironique!

C’est Ironique Sign of the Weeque Bayonne is a beautiful town. The narrow streets with their centuries-old buildings, the cathedral with its peaceful cloister, the shops with their tragicomically ill-advised names… In French, it would be pronounced to rhyme with … Read More

Sign of the Weeque 08.10.14

October 8, 2014 | By David Jaggard | C'est Ironique!

C’est Ironique Sign of the Weeque   Spotted by reader Emily Ruck Keene. It’s a homies invasion! Demonstrating the ongoing, if ill-advised, appeal of American slang, stores are cropping up around Paris with a name that was originally associated with … Read More

Sign of the Weeque 10.09.14

September 10, 2014 | By David Jaggard | C'est Ironique!

C’est Ironique Sign of the Weeque Photo: J.P. Bruneau Oh dear. This in-your-face fast-food place on Boulevard Soult is making an unpalatable pun either on bouffe, the French slang word for “food” or “meal,” or on boeuf, the French non-slang … Read More