July 1, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque Spotted by reader Richard Grill. So what? So a lot of things, at least on Parisian shop signs. My guess is that the owner of this fast-food place heard an American teenager say, “Ethan … Read More
June 24, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque This wouldn’t be such a strange name except that it’s a restaurant. The same family also owns a store called “You Sleep” and a hotel called “You Eat.” David Jaggard Have you seen a … Read More
June 17, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque I think I know why this store on Rue Rochechouart went out of business. The name is okay, but the motto doesn’t quite achieve what one would call commercial appeal. Let’s see — what … Read More
June 10, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque Spotted by reader PK Munroe. A crapoteur is someone who smokes tobacco without inhaling. I have no experience in these matters, but it seems to me that this would render an electronic cigarette entirely … Read More
June 3, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque Spotted by me AND reader Pierre Tran, apparently on the same day. Photo by Pierre, who’s a better photographer. Sometimes Paris shop owners obviously don’t know, or don’t care, what their signs mean in … Read More
May 27, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque Thanks to reader Margie Rubin. It’s an all-too-familiar problem: food that somehow seems bare, uncovered, overly exposed. That draws shocked stares from passers-by. Well, there’s good news from the Paris fashion industry: as long … Read More
May 27, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque Thanks to reader Margie Rubin. It’s an all-too-familiar problem: food that somehow seems bare, uncovered, overly exposed. That draws shocked stares from passers-by. Well, there’s good news from the Paris fashion industry: as long … Read More
May 19, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque Spotted by reader Margie Rubin. There’s kind of a lot going on here. It’s not “The,” but rather “Le” Spicy Home. And it’s not a “home,” even in the sense of “home-away-from-home,” but rather … Read More
May 13, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque That’s “phony” as in “telephony.” Which is not such a common word in English, and therefore doesn’t make such a good store name. But at least they made an honest effort. David Jaggard Have … Read More
May 5, 2015 | By David Jaggard | C'est Ironique!
C’est Ironique Sign of the Weeque It’s probably just the name of the family who opened the place, but every time I see this nail bar on Rue Rocher, I imagine the owner on the phone with the sign painter: … Read More